{"id":1738,"date":"2026-06-10T08:50:28","date_gmt":"2026-06-10T08:50:28","guid":{"rendered":"https:\/\/bbstaging.be\/commercial-leadership\/"},"modified":"2026-06-25T15:07:49","modified_gmt":"2026-06-25T15:07:49","slug":"commercial-leadership","status":"publish","type":"page","link":"https:\/\/bbstaging.be\/fr\/commercial-leadership\/","title":{"rendered":"Commercial Leadership"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column el_class=\u00a0\u00bbouter-col-1&Prime;][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb20px\u00a0\u00bb el_class=\u00a0\u00bbtabonly\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb24px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][\/vc_column][\/vc_row][vc_row el_class=\u00a0\u00bbglobal row-3 expertise grid\u00a0\u00bb][vc_column width=\u00a0\u00bb8\/12&Prime; el_class=\u00a0\u00bbouter-col-1&Prime;][vc_row_inner el_class=\u00a0\u00bbinner-row-1&Prime;][vc_column_inner el_class=\u00a0\u00bbinner-col-1&Prime;][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbgold\u00a0\u00bb]<\/p>\n<h4>COMMERCIAL LEADERSHIP<\/h4>\n<p>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb7px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb8px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbwhite\u00a0\u00bb]<\/p>\n<h1>Les r\u00f4les qui fa\u00e7onnent la croissance, le positionnement sur le march\u00e9 et la direction commerciale.<\/h1>\n<p>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb40px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb16px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbwhite\u00a0\u00bb]Le Commercial Leadership regroupe les postes qui traduisent le march\u00e9 en croissance et en direction. De la strat\u00e9gie et de l&rsquo;approche du march\u00e9 \u00e0 la vente, au marketing et au business development. Ce sont les r\u00f4les qui fa\u00e7onnent l&rsquo;ADN commercial d&rsquo;une organisation et le mettent en mouvement.[\/vc_column_text][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb18px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_btn title=\u00a0\u00bbContactez-nous\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb link=\u00a0\u00bburl:%2Ffr%2Fcontact|title:Contactez-nous\u00a0\u00bb el_class=\u00a0\u00bbbutton1 deskonly-btn\u00a0\u00bb][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column width=\u00a0\u00bb4\/12&Prime; el_class=\u00a0\u00bbouter-col-2&Prime;][vc_row_inner el_class=\u00a0\u00bbinner-row-1 row-fade-1 row-fade\u00a0\u00bb][vc_column_inner el_class=\u00a0\u00bbinner-col-1&Prime;][vc_empty_space height=\u00a0\u00bb33px\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbgold\u00a0\u00bb]<\/p>\n<h3>Direction et C-level<\/h3>\n<p>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb15px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb13px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbwhite\u00a0\u00bb]<\/p>\n<ul>\n<li>Chief Commercial Officers (CCO)<\/li>\n<li>Commercial Directors and Sales Directors<\/li>\n<li>Business Development Directors<\/li>\n<li>Marketing Directors at strategic level<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb33px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb8px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=\u00a0\u00bb30px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb9px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_row_inner el_class=\u00a0\u00bbinner-row-2 row-fade-2 row-fade\u00a0\u00bb][vc_column_inner el_class=\u00a0\u00bbinner-col-1&Prime;][vc_empty_space height=\u00a0\u00bb33px\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbgold\u00a0\u00bb]<\/p>\n<h3>R\u00f4les de management strat\u00e9gique<\/h3>\n<p>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb15px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb13px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbwhite\u00a0\u00bb]<\/p>\n<ul>\n<li>Sales Managers<\/li>\n<li>Marketing Managers (strat\u00e9gique)<\/li>\n<li>Business Development Managers<\/li>\n<li>Key Account Managers (senior)<\/li>\n<\/ul>\n<p>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb33px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb8px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=\u00a0\u00bb30px\u00a0\u00bb el_class=\u00a0\u00bbmobonly\u00a0\u00bb][vc_row_inner el_class=\u00a0\u00bbinner-row-3&Prime;][vc_column_inner][vc_btn title=\u00a0\u00bbContactez-nous\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb link=\u00a0\u00bburl:%2Ffr%2Fcontact|title:Contactez-nous\u00a0\u00bb el_class=\u00a0\u00bbbutton1 mobonly-btn\u00a0\u00bb][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb el_class=\u00a0\u00bbmobonly\u00a0\u00bb][\/vc_column][\/vc_row][vc_row][vc_column el_class=\u00a0\u00bbouter-col-1&Prime;][vc_empty_space height=\u00a0\u00bb70px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb30px\u00a0\u00bb el_class=\u00a0\u00bbtabonly\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb77px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][\/vc_column][\/vc_row][vc_row][vc_column el_class=\u00a0\u00bbouter-col-1&Prime;][vc_column_text css=\u00a0\u00bb\u00a0\u00bb]<div class=\"wpb-content-wrapper\"><p>[vc_row el_class=\u00a0\u00bbglobal row-8 expertise\u00a0\u00bb][vc_column el_class=\u00a0\u00bbouter-col-1&Prime;][vc_row_inner el_class=\u00a0\u00bbinner-row-1 grid\u00a0\u00bb][vc_column_inner el_class=\u00a0\u00bbinner-col-1&Prime;][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb34px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbgold\u00a0\u00bb]<\/p>\n<h3 style=\"text-align: center;\">Dans un autre r\u00f4le o\u00f9 le leadership est explicitement pr\u00e9sent ?<\/h3>\n<p>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb40px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb15px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbwhite\u00a0\u00bb]<\/p>\n<p style=\"text-align: center;\">Contactez-nous : nous regardons toujours le contexte, pas la cat\u00e9gorie.<\/p>\n<p>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb13px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_btn title=\u00a0\u00bbContactez-nous\u00a0\u00bb css=\u00a0\u00bb\u00a0\u00bb link=\u00a0\u00bburl:%2Ffr%2Fcontact|title:Contactez-nous\u00a0\u00bb el_class=\u00a0\u00bbbutton1&Prime;][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb44px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]<\/p>\n<\/div>[\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column el_class=\u00a0\u00bbouter-col-1&Prime;][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb20px\u00a0\u00bb el_class=\u00a0\u00bbtabonly\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb24px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][\/vc_column][\/vc_row][vc_row el_class=\u00a0\u00bbglobal row-3 expertise grid\u00a0\u00bb][vc_column width=\u00a0\u00bb8\/12&Prime; el_class=\u00a0\u00bbouter-col-1&Prime;][vc_row_inner el_class=\u00a0\u00bbinner-row-1&Prime;][vc_column_inner el_class=\u00a0\u00bbinner-col-1&Prime;][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbgold\u00a0\u00bb] COMMERCIAL LEADERSHIP [\/vc_column_text][vc_empty_space height=\u00a0\u00bb7px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb8px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbwhite\u00a0\u00bb] Les r\u00f4les qui fa\u00e7onnent la croissance, le positionnement sur le march\u00e9 et la direction commerciale. [\/vc_column_text][vc_empty_space height=\u00a0\u00bb40px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb16px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbwhite\u00a0\u00bb]Le Commercial Leadership regroupe les postes qui traduisent le march\u00e9&hellip;&nbsp;<a href=\"https:\/\/bbstaging.be\/fr\/commercial-leadership\/\" rel=\"bookmark\">Lire la suite &raquo;<span class=\"screen-reader-text\">Commercial Leadership<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"on","neve_meta_content_width":100,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"on","neve_meta_reading_time":"","footnotes":""},"class_list":["post-1738","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Commercial Leadership - Aligned Partners<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Commercial Leadership - Aligned Partners\" \/>\n<meta property=\"og:description\" content=\"[vc_row][vc_column el_class=\u00a0\u00bbouter-col-1&Prime;][vc_empty_space height=\u00a0\u00bb50px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb20px\u00a0\u00bb el_class=\u00a0\u00bbtabonly\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb24px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][\/vc_column][\/vc_row][vc_row el_class=\u00a0\u00bbglobal row-3 expertise grid\u00a0\u00bb][vc_column width=\u00a0\u00bb8\/12&Prime; el_class=\u00a0\u00bbouter-col-1&Prime;][vc_row_inner el_class=\u00a0\u00bbinner-row-1&Prime;][vc_column_inner el_class=\u00a0\u00bbinner-col-1&Prime;][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbgold\u00a0\u00bb] COMMERCIAL LEADERSHIP [\/vc_column_text][vc_empty_space height=\u00a0\u00bb7px\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb8px\u00a0\u00bb el_class=\u00a0\u00bbdeskonly\u00a0\u00bb][vc_column_text css=\u00a0\u00bb\u00a0\u00bb el_class=\u00a0\u00bbwhite\u00a0\u00bb] Les r\u00f4les qui fa\u00e7onnent la croissance, le positionnement sur le march\u00e9 et la direction commerciale. 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